diff --git a/content-style-guide.md b/content-style-guide.md
index 350321f..d9c4d68 100644
--- a/content-style-guide.md
+++ b/content-style-guide.md
@@ -14,10 +14,10 @@ Good content is:
 
 ### Voice and tone
 
-Agaric’s voice is:
+Agaric's voice is:
 
 * Confident but not arrogant
-* Cheerful but not Pollyanna-ish
+* Upbeat but not in denial
 * Unconstrained but not incomprehensible
 * Open, curious, eclectic; but not scattered
 
@@ -111,7 +111,7 @@ Agaric’s voice is friendly and straightforward. Our priority is sharing useful
 
 Agaric’s voice is:
 * Confident but not arrogant
-* Cheerful but not pollyannaish
+* Upbeat but not in denial
 * Unconstrained but not incomprehensible
 * Open (curious, eclectic) but not scattered