diff --git a/web/themes/custom/geofresco/geofresco.theme b/web/themes/custom/geofresco/geofresco.theme
new file mode 100644
index 0000000..e6b72fe
--- /dev/null
+++ b/web/themes/custom/geofresco/geofresco.theme
@@ -0,0 +1,18 @@
+<?php
+
+/**
+ * Preprocess functions for GEO site.
+ */
+function geofresco_preprocess_page_title(&$variables) {
+  // WE SHALL BE SHAMELESS.
+  $string = isset($variables['title']['#markup']) ? $variables['title']['#markup'] : FALSE;
+  if ($string && $pos = strpos($string, "'s blog", -7)) {
+    $uid = substr($string, 0, $pos);
+    if (is_numeric($uid) && $account = \Drupal\user\Entity\User::load($uid)) {
+      $variables['title'] = [
+        '#markup' => t("@username's blog",
+          ['@username' => $account->getDisplayName()])
+      ];
+    }
+  }
+}