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Tighten up intro to styleguide a little but needs overhaul

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benjamin melançon 2021-12-09 22:21:39 -05:00
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content-style-guide.md
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# Agaric's Content Style Guide
This is our company style guide. It helps us write clear and consistent content. Please use it as a reference when you are writing for Agaric.
Please reference this styleguide when writing for Agaric to keep our communications clear and consistent.
## TL;DR
The Agaric Content Style Guide goes into depth on many subjects. It may be more information than you need. Here are the most important things to know.
### Principles
## Summary
Good content is:
* Authentic, useful, and appropriate
### Voice and tone
Agaric's voice is:
* Confident but not arrogant
@ -21,13 +15,12 @@ Agaric's voice is:
* Unconstrained but not incomprehensible
* Open, curious, eclectic; but not scattered
### Writing about people
We write and build apps with a person-first perspective. Being aware of the impact of your language is one way for us to live out our [values](values).
We write and build apps with a person-first perspective. Being aware of the impact of language is one way for us to live out our [values](values).
* Do not reference age or ability unless it is relevant to what you’re writing.
* Avoid gendered language and use the singular “they.”
* Do not reference age or ability unless it is relevant to what you're writing.
* Avoid gendered language and use the singular they.
* When writing about a person, use their preferred pronouns; if you do not know those, use their name.
* Related resource: [The Conscious Style Guide](https://consciousstyleguide.com/).